Foursquare, Visa, Mastercard, Frequent flyer miles, Office Depot, Ice cream you name it we have a love affair with points.
If you are starting a company and you can incorporate the accumulation of points I would love to see what happens. I hope you survey your clients and they give you feedback about points.
Sometimes I don't even think it is connected to what you get for the points. Just the act of collecting the points motivates people. Do you like points? Please let me know.
Wednesday, January 20, 2010
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